WOMEN'S SPORT AGENCY

Women's sport stories that grow clubs and the brands who back them.

We help grassroots and lower league women's clubs become better known through their players' stories, funded by brands that want to earn a place in the community.

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How it works

WHAT WE DO

Three steps, built around the community.

Understand the club

Who do you want to reach, and what's stopping them? We listen to the club, the players and the local community first.

Create the idea

We build stories around your players' personalities, leading people to a real experience at the club.

Find the brand

We match the club with a brand that fits, and the brand funds the campaign. The club brings access and local knowledge.

WHO IT'S FOR

Clubs with stories. Brands that want to back them.

FOR CLUBS

Get your players seen.

Grow your crowd, reach new fans and give young girls someone to look up to. Campaigns are funded by a brand partner, so you don't need a marketing team or budget to take part.

FOR BRANDS

Earn belonging, not just visibility.

Brands contribute to fund and enrich the community, and in doing so earn belonging within it. The trust and advocacy you gain are earned through that contribution, not bought.

WHY ADM

Built by someone who played.

I'm Anna, founder of ADM. I played football from primary school through secondary school and was scouted by Arsenal.I then worked in paid media, including at OMD, before moving into talent management, where I negotiated brand partnerships across beauty, fashion, skincare and media.ADM brings those worlds together: the game, the community and the brands that want to be part of it.

BRANDS I'VE BROKERED PARTNERSHIPS WITH

CONTACT

Let's talk.

Whether you're a club with stories to tell or a brand that wants to back them, start with a conversation.